FunFest was a wild success for children but a total bust as a business booster for Devon businesses. It showcases once again the absence of leadership in the West Ridge Chamber of Commerce as well as its desperation. It plans events like this in an effort to make itself a presence in the community while failing completely in its mission of business development. The Chamber’s inability to secure participation from any storekeepers on Devon turned the heavily-publicized event into a children’s party.
FunFest organizers publicized the event as having “two miles of sidewalk sales” plus free children’s activities and live music for adults. The press release further invited fest-goers to visit our “300 restaurants and 25 bakeries” as an added inducement. How pathetic: we lack middle-class shopping so we invite folks to visit our bakeries. Remember—this is the Chamber of Commerce speaking. Such wildly preposterous claims are just part of the Chamber’s plague of image and effectiveness problems. [Familiar with the Chamber’s exaggerations, I checked its figures, which, predictably, were three times higher than the actual numbers.]
The fest was attended by a couple hundred children, who had a great time with games, face painting, and other activities. The music was way too loud, as usual, and played at a level guaranteed to damage the hearing of kids who stayed too long or got too close. But the fest was held in the poor part of the ward, and the Chamber–to the extent it considered the effect of the decibel level on children at all, which is doubtful–knows that poor people, in this case almost all immigrants from countries with worse educational systems than our own, don’t know about these things. Then, too, the elevated speakers were directed at housing, not at participants, and nobody’s thinking about the kids’ hearing at this kind of event. What’s a little hearing loss if it means a new account for the bank? Priorities, please.
As far as boosting business, the Chamber failed utterly. No stores participated in the sidewalk sales event. Not one. I traveled both sides of Devon for over an hour and found empty sidewalks. This was to be expected, since the Chamber’s repeated attempts to get merchants to participate in the Devon Community Market also went nowhere. Merchants tell me that there’s nothing the Chamber can do for them. They’re right. It’s completely irrelevant, its activities, such as they are, nothing more than blundering attempts to get noticed. The Chamber supposedly exists as business development experts, not as party planners. You’d never know it.
Successful chambers of commerce, such as those in neighboring wards, work with development-minded aldermen to support the community through business recruitment and development. By encouraging economic progress that creates jobs for residents and strengthens residents’ ties to local commerce, chambers of commerce help build the loyalty that turns neighbors into repeat customers who keep businesses profitable. So there’s already one problem: our alderman has zero interest in business development, thus our rudderless Chamber lacks vision or direction. Strike one.
Call the Chamber and ask how many businesses there are in the ward. I’ll save you the trouble: They don’t know. Oh, they can tell you how many business licenses there are—that’s an easy look-up–but that’s not the same thing. Ask them what kinds of businesses have set up shop here. They don’t know that, either. How many of a given type of store are here? Duh. Is there a West Ridge business directory? Yes—but only of the approximately 200 businesses that belong to the Chamber. Two hundred—in a ward with over 1,500 businesses. Does the Chamber have an active business recruitment program? How does the Chamber sell the neighborhood to prospective businesses? What is the Chamber doing to alleviate the parking problem? Would the Chamber’s time be better directed to attracting and retaining commerce than hiring face-painters? Strike two.
As regular readers know, the parking lot at Republic Bank lacks both PPA and PVA licenses. Both live and canned music were blasted at yesterday’s event in violation of City law. I asked Barbara Singal, the Chamber’s Executive Director, if she had a permit for the music She showed me two sheets of paper, one clearly labeled “Application for Permit” and the other purportedly a letter from the alderman in support of the event. Singal claimed “the commissioner” had signed the permit. When I attempted t get out my glasses to read the documents myself, she took them out of my hands and replaced them in her tote bag. I suspect they’re bogus but asked her to email the documents to me; we’ll see if she does.
In the meantime, tell me how you’d feel if this were blasted in your direction for several hours on an otherwise lovely late summer afternoon.
Where Singal and Robert Taylor, the bank’s manager and this year’s Chamber president, live, this kind of children’s event is held in the local park so it won’t disturb residents enjoying their yards on one of the last summer Sundays. Aren’t my neighbors and I entitled to the same consideration? Do you think Silverstein would write a letter in support of such an event where she lives? When children behave this way, we call it bullying and tell them why it’s wrong. When aldermen and those who derive their power from aldermen do it, it’s still bullying and it’s still wrong. They must be held accountable for it. Strike three.
Silverstein is a city official sworn to uphold the law. If a permit was obtained, strings were pulled to get it. It’s also possible that Singal and Taylor were bluffing; this may be why the papers were snatched away before I could read them. The blasting yesterday—the 27th musical performance in the lot—is just the latest in a pattern of abusive behavior for which the bank, the Chamber, Singal, Taylor, and the alderman must be held accountable.
It appears that it will take legal action to get the parties involved to behave lawfully. Abuse should never be tolerated, especially when it comes from people with access to political power that they think confers immunity from responsibility for their actions
Fore more information on loud music and hearing damage in children, click here.